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Understand

324 colors, by name

Values, shades, tints and contrast for each — or type any hex into /color/8a6cff.

Red

Urgent, appetizing, impossible to ignore — error states and sale badges.

28 colors

Orange

Warm and energetic without red's alarm. Good for calls to action.

28 colors

Brown

Earthy neutrals for craft, coffee and anything that wants to feel made by hand.

31 colors

Yellow

The brightest hue on screen — great as an accent, painful as a background.

28 colors

Green

Growth, money, success states. The widest hue range of any family.

33 colors

Cyan

Clean and clinical. Where tech and healthcare brands live.

24 colors

Blue

The default trust color — finance, SaaS, and half the internet's links.

31 colors

Purple

Luxury, creativity and the modern startup gradient.

30 colors

Pink

Playful to romantic, depending entirely on how much you saturate it.

30 colors

White

Off-whites that read as paper instead of a lightbulb.

20 colors

Gray

The workhorse family — borders, body text and every surface in between.

23 colors

Black

Near-blacks with a hint of hue, which look richer than pure #000.

18 colors

All tools

Found your color?

Drop it into the generator and build the rest of the palette around it — lock what you like, export to code.